# #425: How Should Gyms Work With AD Agencies Page: https://stenobird.com/podcast/behind-gym-doors-a-fitness-business-podcast-1118024/425-how-should-gyms-work-with-ad-agencies Text version: https://stenobird.com/podcast/behind-gym-doors-a-fitness-business-podcast-1118024/425-how-should-gyms-work-with-ad-agencies.md Podcast: [Behind Gym Doors | A Fitness Business Podcast](https://stenobird.com/podcast/behind-gym-doors-a-fitness-business-podcast-1118024) Published: 2026-01-29T18:19:00+00:00 Episode link: https://thegsdshowaudio.libsyn.com/425-how-should-gyms-work-with-ad-agencies Audio file: https://traffic.libsyn.com/secure/thegsdshowaudio/C1872_1.mp3?dest-id=498498 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/behind-gym-doors-a-fitness-business-podcast-1118024/episodes/425-how-should-gyms-work-with-ad-agencies Duration seconds: 2246 ## Resource The biggest mistake gym owners make with ads isn't choosing the wrong agency. It's not knowing how to work with an ad agency in the first place. In this episode of Behind Gym Doors, Mike breaks down how gyms should actually partner with ad agencies so results are predictable, profitable, and scalable, not lucky, short-lived, or dependent on guessing. We walk through what separates gyms that win with ads from gyms that churn through agencies, burn cash, and stay stuck. If you want ads to support real growth (not just activity), this episode is your playbook. Want help applying this to your gym? See how we help gym owners grow profitably without chasing more leads. DM "GSD" to @GSDGyms on Instagram. ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/behind-gym-doors-a-fitness-business-podcast-1118024/episodes/425-how-should-gyms-work-with-ad-agencies/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/behind-gym-doors-a-fitness-business-podcast-1118024/425-how-should-gyms-work-with-ad-agencies.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.