# Backcountry Marketing Page: https://stenobird.com/podcast/backcountry-marketing-1042646 Text version: https://stenobird.com/podcast/backcountry-marketing-1042646.md RSS feed: https://brandstory.libsyn.com/rss Official site: https://www.portsidepro.com/backcountry-marketing-a-podcast-from-port-side-productions Author: Cole Heilborn Episodes: 236 ## Resource Go behind-the-scenes with outdoor industry experts as they break down what it takes to produce creative work that works. Produced by: Port Side ## Machine-readable JSON: https://stenobird.com/v1/public/podcasts/backcountry-marketing-1042646 Markdown: https://stenobird.com/podcast/backcountry-marketing-1042646.md ## Episodes - [Why Outdoor Brands Still Get Social Wrong | Former Head of Social at Columbia](https://stenobird.com/podcast/backcountry-marketing-1042646/why-outdoor-brands-still-get-social-wrong-former-head-of-social-at-columbia) — 2026-06-01T22:35:00+00:00 - [Save $10,000 a Month With Organic](https://stenobird.com/podcast/backcountry-marketing-1042646/save-10-000-a-month-with-organic) — 2026-05-20T10:00:00+00:00 - [Brand Is Social, Social Is Brand: How Outdoor Brands Can Rethink Social Media](https://stenobird.com/podcast/backcountry-marketing-1042646/brand-is-social-social-is-brand-how-outdoor-brands-can-rethink-social-media) — 2026-04-29T10:00:00+00:00 - [Resilient Brands Build Audiences](https://stenobird.com/podcast/backcountry-marketing-1042646/resilient-brands-build-audiences) — 2026-04-15T10:00:00+00:00 - [How DECKED Is Trying To Balance Brand and Performance](https://stenobird.com/podcast/backcountry-marketing-1042646/how-decked-is-trying-to-balance-brand-and-performance) — 2026-04-01T10:00:00+00:00 - [Great Creative Doesn't Start With The Algorithm](https://stenobird.com/podcast/backcountry-marketing-1042646/great-creative-doesn-t-start-with-the-algorithm) — 2026-03-18T16:27:00+00:00 - [How to Stand Out When Everyone Has the Same Origin Story](https://stenobird.com/podcast/backcountry-marketing-1042646/how-to-stand-out-when-everyone-has-the-same-origin-story) — 2026-03-04T11:00:00+00:00 - [Are Brand Impressions Irrelevant?](https://stenobird.com/podcast/backcountry-marketing-1042646/are-brand-impressions-irrelevant) — 2026-02-18T11:00:00+00:00 - [Navigating Change: Chris Burkard on Creativity, Risk, and Authenticity](https://stenobird.com/podcast/backcountry-marketing-1042646/navigating-change-chris-burkard-on-creativity-risk-and-authenticity) — 2026-02-04T11:00:00+00:00 - [Why "Brand" Has Lost Its Meaning](https://stenobird.com/podcast/backcountry-marketing-1042646/why-brand-has-lost-its-meaning) — 2026-01-21T11:00:00+00:00 - [Brand Marketing is a Comfortable Lie Without Product Marketing](https://stenobird.com/podcast/backcountry-marketing-1042646/brand-marketing-is-a-comfortable-lie-without-product-marketing) — 2026-01-07T15:29:00+00:00 - [2025, The Year that Almost Broke Us](https://stenobird.com/podcast/backcountry-marketing-1042646/2025-the-year-that-almost-broke-us) — 2025-12-17T18:20:00+00:00 - [Get Lazy, Get Dropped: Inside SATISFY's Brand + Content Strategy](https://stenobird.com/podcast/backcountry-marketing-1042646/get-lazy-get-dropped-inside-satisfy-s-brand-content-strategy) — 2025-12-03T11:00:00+00:00 - [Why Brand Belongs in Product Development](https://stenobird.com/podcast/backcountry-marketing-1042646/why-brand-belongs-in-product-development) — 2025-11-19T11:00:00+00:00 - [Creatives Aren't Commodities: Red Bull's Chris Whitten](https://stenobird.com/podcast/backcountry-marketing-1042646/creatives-aren-t-commodities-red-bull-s-chris-whitten) — 2025-11-05T11:00:00+00:00 - [How Passion Blinds Brands to Strategy](https://stenobird.com/podcast/backcountry-marketing-1042646/how-passion-blinds-brands-to-strategy) — 2025-10-29T13:54:00+00:00 - [Why Your Campaigns and Branded Content Aren't Working](https://stenobird.com/podcast/backcountry-marketing-1042646/why-your-campaigns-and-branded-content-aren-t-working) — 2025-10-22T10:00:00+00:00 - [Brand Is Social, Social Is Brand: How Outdoor Brands Can Rethink Social Media](https://stenobird.com/podcast/backcountry-marketing-1042646/brand-is-social-social-is-brand-how-outdoor-brands-can-rethink-social-media-2) — 2025-10-08T18:44:00+00:00 - [Respect Your Audience](https://stenobird.com/podcast/backcountry-marketing-1042646/respect-your-audience) — 2025-10-01T16:01:00+00:00 - [Experience a New High: The Strategy Behind Altra's Latest Campaign](https://stenobird.com/podcast/backcountry-marketing-1042646/experience-a-new-high-the-strategy-behind-altra-s-latest-campaign) — 2025-09-17T10:00:00+00:00 - [How to Be Creative](https://stenobird.com/podcast/backcountry-marketing-1042646/how-to-be-creative) — 2025-09-10T15:14:00+00:00 - [Your Audience is Tired](https://stenobird.com/podcast/backcountry-marketing-1042646/your-audience-is-tired) — 2025-09-03T11:17:00+00:00 - [Hitting the Reset Button on Creative with Vail Resorts' Dillon Snyder](https://stenobird.com/podcast/backcountry-marketing-1042646/hitting-the-reset-button-on-creative-with-vail-resorts-dillon-snyder) — 2025-08-20T10:00:00+00:00 - [Why Superfeet Rebuilt Their Brand Around Emotion](https://stenobird.com/podcast/backcountry-marketing-1042646/why-superfeet-rebuilt-their-brand-around-emotion) — 2025-07-30T10:00:00+00:00 - [One Question That Could Justify the ROI of Branded Video Content](https://stenobird.com/podcast/backcountry-marketing-1042646/one-question-that-could-justify-the-roi-of-branded-video-content) — 2025-07-23T15:26:00+00:00 ## Actions Episode pages expose an explicit `request_transcript` action. 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