# Aug. 17, 2026 | Stellantis eyes Brampton sale; premium vehicles losing edge to mass market

Page: https://stenobird.com/podcast/automotive-news-daily-drive-58649/aug-17-2026-stellantis-eyes-brampton-sale-premium-vehicles-losing-edge-to-mass-market
Text version: https://stenobird.com/podcast/automotive-news-daily-drive-58649/aug-17-2026-stellantis-eyes-brampton-sale-premium-vehicles-losing-edge-to-mass-market.md
Podcast: [Automotive News Daily Drive](https://stenobird.com/podcast/automotive-news-daily-drive-58649)
Published: 2026-08-17T18:00:00+00:00
Episode link: https://dts.podtrac.com/redirect.mp3/www.buzzsprout.com/2447022/episodes/19660898-aug-17-2026-stellantis-eyes-brampton-sale-premium-vehicles-losing-edge-to-mass-market.mp3
Audio file: https://dts.podtrac.com/redirect.mp3/www.buzzsprout.com/2447022/episodes/19660898-aug-17-2026-stellantis-eyes-brampton-sale-premium-vehicles-losing-edge-to-mass-market.mp3
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Duration seconds: 1031

## Resource

A Stellantis plant in Canada could be heading to a non-automaker buyer right in the middle of bargaining season. Hyundai goes all-in on artificial intelligence and touts the numbers behind its rollout. Plus, JD Power’s 31st annual APEAL study finds car buyers are more satisfied with their vehicles than they’ve been in years, but premium brands are struggling to justify the price gap as mass market vehicles close in on features.

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