# The Art of Captivating Sound Design: A Conversation with Daniel Hug - Part 1 Page: https://stenobird.com/podcast/audio-branding-402887/the-art-of-captivating-sound-design-a-conversation-with-daniel-hug-part-1 Text version: https://stenobird.com/podcast/audio-branding-402887/the-art-of-captivating-sound-design-a-conversation-with-daniel-hug-part-1.md Podcast: [Audio Branding](https://stenobird.com/podcast/audio-branding-402887) Published: 2025-12-31T10:00:00+00:00 Episode link: https://voiceoversandvocals.com/blog/audio-branding/the-art-of-captivating-sound-design-a-conversation-with-daniel-hug-part-1/ Audio file: https://op3.dev/e/episodes.captivate.fm/episode/f01277b1-216c-4150-a816-29f10b7b1ad3.mp3 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/audio-branding-402887/episodes/the-art-of-captivating-sound-design-a-conversation-with-daniel-hug-part-1 Duration seconds: 1858 ## Resource “ And I read this book, it was about acoustic communication. It was about how sound in everyday life mediates our relationship to the environment, and how we use it to communicate with each other, and so on, and that opens really a totally new field for me. So this was kind of the ignition, probably, for me to enter the non-musical sound world, which I’m still in. So there’s the world of noises, of everyday sounds and so on, and that’s how it started, basically. And from there I then came into interaction game design more or less by accident, and they had no one that knew anything about sound. And I kind of built up in this relatively new field of interaction game design at the time. This was in the early noughties.” – Daniel Hug This episode’s guest is a sound and interaction designer who co-directs the Master’s in Sound Design at Zurich University of the Arts. His work explores how sound shapes our experiences, from health technology to movement and education. He’s a leader in Sonic Interaction Design who serves on the steering committees for key sound design conferences and awards, and through research, teaching, and hands-on design, he bridges science, creativity, and business. He’s also a fellow jury member of the International Sound Awards, which is how we met. His name is Dr. Daniel Hug, and we’ll be exploring how sound can influence how we feel, move, and interact with the world around us. As always, if you have questions for my guest, you’re welcome to reach out through the links in the show notes. If you have questions for me, visit audiobrandingpodcast.com , where you’ll find a lot of ways to get in touch. Plus, subscribing to the newsletter will let you know when the new podcasts are available, along with other interesting bits of audio-related news. And if… ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/audio-branding-402887/episodes/the-art-of-captivating-sound-design-a-conversation-with-daniel-hug-part-1/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/audio-branding-402887/the-art-of-captivating-sound-design-a-conversation-with-daniel-hug-part-1.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.