# Bobbi Brown on Selling Your Name, Getting Fired, and Starting Over

Page: https://stenobird.com/podcast/aspire-with-emma-grede-7321558/bobbi-brown-on-selling-your-name-getting-fired-and-starting-over
Text version: https://stenobird.com/podcast/aspire-with-emma-grede-7321558/bobbi-brown-on-selling-your-name-getting-fired-and-starting-over.md
Podcast: [Aspire with Emma Grede](https://stenobird.com/podcast/aspire-with-emma-grede-7321558)
Published: 2026-04-09T07:12:00+00:00
Episode link: https://pdst.fm/e/pscrb.fm/rss/p/tracking.swap.fm/track/v9Uiw3bGr54f6BVZKSyc/traffic.megaphone.fm/CAD5251161945.mp3?updated=1775755559
Audio file: https://pdst.fm/e/pscrb.fm/rss/p/tracking.swap.fm/track/v9Uiw3bGr54f6BVZKSyc/traffic.megaphone.fm/CAD5251161945.mp3?updated=1775755559
Processing state: not_requested
JSON: https://stenobird.com/v1/public/podcasts/aspire-with-emma-grede-7321558/episodes/bobbi-brown-on-selling-your-name-getting-fired-and-starting-over
Duration seconds: 3747

## Resource

What does it mean to build something so successful that it outgrows you, and then start again from nothing with your name legally off the table? Bobbi Brown built one of the most iconic beauty companies in the world. She was 37 when she sold it, stayed for 22 years, then eventually pushed out of the business that carried her name. She waited out a 25-year non-compete, and on the day the clock ran out, she launched Jones Road—at 63, with six products, no outside investors, and a completely different playbook. Bobbi shares: What it really costs to sell your name (and whether she’d do it again) Why getting fired from the brand she built was the best thing that ever happened to her The difference between building something massive and building something that’s yours The social media strategy behind Jones Road and why it works The leadership lesson she’s still learning at 68 and what confidence means after decades of trying to be someone she’s not Have you ever built something—a business, a career, an identity—and had to walk away from it? What did starting over teach you? Tell us in the comments. To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices

## Actions

- request_transcript: `POST https://stenobird.com/v1/public/podcasts/aspire-with-emma-grede-7321558/episodes/bobbi-brown-on-selling-your-name-getting-fired-and-starting-over/transcription-requests` — Idempotently request low-priority transcript generation for this episode.
- read_markdown: `GET https://stenobird.com/podcast/aspire-with-emma-grede-7321558/bobbi-brown-on-selling-your-name-getting-fired-and-starting-over.md` — Read the agent-friendly Markdown representation of this episode resource.

A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed.

## Transcript

Full transcripts are not published on public pages unless there is a clear rights basis.