# "Live from eTail" Retail Rewired with Chris Parsons

Page: https://stenobird.com/podcast/always-off-brand-3676452/live-from-etail-retail-rewired-with-chris-parsons
Text version: https://stenobird.com/podcast/always-off-brand-3676452/live-from-etail-retail-rewired-with-chris-parsons.md
Podcast: [Always Off Brand](https://stenobird.com/podcast/always-off-brand-3676452)
Published: 2026-03-05T13:00:00+00:00
Episode link: https://alwaysoffbrand.libsyn.com/live-from-etail-retail-rewired-with-chris-parsons
Audio file: https://dts.podtrac.com/redirect.mp3/pscrb.fm/rss/p/traffic.libsyn.com/secure/alwaysoffbrand/AOB_Sea_6_eTail_Chris_Parsons_-_3326_6.47AM.mp3?dest-id=2738063
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JSON: https://stenobird.com/v1/public/podcasts/always-off-brand-3676452/episodes/live-from-etail-retail-rewired-with-chris-parsons
Duration seconds: 1666

## Resource

Scotty O gets a chance to sit down with Chris Parsons about eTail and his new book, "Retail Rewired". Talk about how retailers and brand have to look at their internal organizational structures and strategies to adapt to today's consumer. We talk all things Canada and how Amazon has evolved as well. Enjoy Always Off Brand is always a Laugh & Learn! FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email Guest: Chris Parsons LinkedIn: https://www.linkedin.com/in/chrisaparsons/ Buy Retail Rewired here: https://tinyurl.com/3rcbuzth eTail: https://etailwest.wbresearch.com/ QUICKFIRE Info: Website: https://www.quickfirenow.com/ Email the Show: info@quickfirenow.com Talk to us on Social: Facebook: https://www.facebook.com/quickfireproductions Instagram: https://www.instagram.com/quickfire__/ TikTok: https://www.tiktok.com/@quickfiremarketing LinkedIn : https://www.linkedin.com/company/quickfire-productions-llc/about/ Sports podcast Scott has been doing since 2017, Scott & Tim Sports Show part of Somethin About Nothin: https://podcasts.apple.com/us/podcast/somethin-about-nothin/id1306950451 HOSTS: Summer Jubelirer has been in digital commerce and marketing for over 17 years. After spending many years working for digital and ecommerce agencies working with multi-million dollar brands and running teams of Account Managers, she is now the Amazon Manager at OLLY PBC. LinkedIn https://www.linkedin.com/in/summerjubelirer/ Scott Ohsman has been working with brands for over 30 years in retail, online and has launched over 200 brands on Amazon. Mr. Ohsman has been managing brands on Amazon for 19yrs. Owning his own sales and marketing agency in the Pacific NW, is now VP of Digital Commerce for Quickfire LLC. Producer and Co-H…

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