# Why Podcasting Belongs in Your AEC Marketing Plan with Tom Schwab Page: https://stenobird.com/podcast/aec-marketing-for-principals-621739/why-podcasting-belongs-in-your-aec-marketing-plan-with-tom-schwab Text version: https://stenobird.com/podcast/aec-marketing-for-principals-621739/why-podcasting-belongs-in-your-aec-marketing-plan-with-tom-schwab.md Podcast: [AEC Marketing for Principals](https://stenobird.com/podcast/aec-marketing-for-principals-621739) Published: 2026-04-15T10:00:00+00:00 Episode link: https://www.buzzsprout.com/1785216/episodes/19014003-why-podcasting-belongs-in-your-aec-marketing-plan-with-tom-schwab.mp3 Audio file: https://www.buzzsprout.com/1785216/episodes/19014003-why-podcasting-belongs-in-your-aec-marketing-plan-with-tom-schwab.mp3 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/aec-marketing-for-principals-621739/episodes/why-podcasting-belongs-in-your-aec-marketing-plan-with-tom-schwab Duration seconds: 3126 ## Resource Podcasting may be the most underutilized business development tool in the AEC industry right now. Tom Schwab, CEO and Founder of Interview Valet, is joining Katie Cash to explain why they believe podcast marketing deserves a real seat at the table in every AEC firm’s growth strategy. Podcasting goes far beyond content creation; it’s a strategic driver for relationships, reputation, and revenue. From podcast guesting to launching your own show, Katie and Tom discuss how architects, engineers, ... ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/aec-marketing-for-principals-621739/episodes/why-podcasting-belongs-in-your-aec-marketing-plan-with-tom-schwab/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/aec-marketing-for-principals-621739/why-podcasting-belongs-in-your-aec-marketing-plan-with-tom-schwab.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.