# How to Turn Resale Into a Customer Acquisition Channel | #621

Page: https://stenobird.com/podcast/add-to-cart-australia-s-ecommerce-show-980880/how-to-turn-resale-into-a-customer-acquisition-channel-621
Text version: https://stenobird.com/podcast/add-to-cart-australia-s-ecommerce-show-980880/how-to-turn-resale-into-a-customer-acquisition-channel-621.md
Podcast: [Add To Cart: Australia’s eCommerce Show](https://stenobird.com/podcast/add-to-cart-australia-s-ecommerce-show-980880)
Published: 2026-04-30T19:00:00+00:00
Episode link: https://www.buzzsprout.com/2521371/episodes/19082458-how-to-turn-resale-into-a-customer-acquisition-channel-621.mp3
Audio file: https://www.buzzsprout.com/2521371/episodes/19082458-how-to-turn-resale-into-a-customer-acquisition-channel-621.mp3
Processing state: not_requested
JSON: https://stenobird.com/v1/public/podcasts/add-to-cart-australia-s-ecommerce-show-980880/episodes/how-to-turn-resale-into-a-customer-acquisition-channel-621
Duration seconds: 777

## Resource

The conversation in most ecommerce businesses right now is about which channels to double down on. Meta is getting more expensive. CAC is going up. Every dollar of paid spend aimed at reaching a customer who hasn't found you yet. But some of those customers have already found you. Through a different door. Right now someone is buying your jacket secondhand on eBay. Someone is renting your dress through a peer-to-peer platform. Someone is picking up your shoes from a Facebook buy-swap-sell gro...

## Actions

- request_transcript: `POST https://stenobird.com/v1/public/podcasts/add-to-cart-australia-s-ecommerce-show-980880/episodes/how-to-turn-resale-into-a-customer-acquisition-channel-621/transcription-requests` — Idempotently request low-priority transcript generation for this episode.
- read_markdown: `GET https://stenobird.com/podcast/add-to-cart-australia-s-ecommerce-show-980880/how-to-turn-resale-into-a-customer-acquisition-channel-621.md` — Read the agent-friendly Markdown representation of this episode resource.

A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed.

## Transcript

Full transcripts are not published on public pages unless there is a clear rights basis.