# How Much Time Should Real Estate Agents Spend on Social Media? Page: https://stenobird.com/podcast/above-asking-content-marketing-and-real-estate-branding-strategy-for-real-estate-agents-7249210/how-much-time-should-real-estate-agents-spend-on-social-media Text version: https://stenobird.com/podcast/above-asking-content-marketing-and-real-estate-branding-strategy-for-real-estate-agents-7249210/how-much-time-should-real-estate-agents-spend-on-social-media.md Podcast: [Above Asking, Content Marketing and Real Estate Branding Strategy for Real Estate Agents](https://stenobird.com/podcast/above-asking-content-marketing-and-real-estate-branding-strategy-for-real-estate-agents-7249210) Published: 2026-06-25T11:00:00+00:00 Episode link: https://www.aboveaskingpod.com/ Audio file: https://episodes.captivate.fm/episode/e13f1551-9e0c-4b09-9afc-52fb9e1f7d8a.mp3 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/above-asking-content-marketing-and-real-estate-branding-strategy-for-real-estate-agents-7249210/episodes/how-much-time-should-real-estate-agents-spend-on-social-media Duration seconds: 1820 ## Resource 🔗 Ready to join Coffee & Contracts? Use code ABOVE20 to get $20 off your first month HERE . The membership platform for real estate agents who want content, strategy, and a community that actually gets it. A lot of agents think social media takes too much time. But most people quit before they ever get to see what that effort can turn into. In this episode, I'm answering one of the biggest questions agents ask me. How much time should you actually be spending on social media, and when can you realistically expect results? We're getting into why so many agents quit right before things start working, the hidden payoff most people completely miss, and how to think about content creation in a way that feels sustainable instead of overwhelming. You'll walk away knowing where your time is best spent, what consistency really looks like, and how to build momentum without feeling like social media has become a full-time job. So if you want to stop wondering whether social media is worth the effort and start building momentum that compounds over time, hit play, and let's get into it. 00:50 – Membership for Real Estate Agents : Coffee & Contracts Content Templates, Marketing Tools, and Community 01:46 – Why most agents quit before content pays off 06:27 – What agents get wrong about instant social media results 11:20 – The reason content creation needs a real spot on your calendar 13:06 – Why building the skill of content creation gets easier with practice 17:42 – How to batch content and simplify your workflow 21:08 – Why your content skills and effort compound over time 25:32 - A realistic breakdown of how to spend your time creating content Want to put these ideas into action? Explore free guides, templates, and tools from Above Asking and featured podcast guests at ab… ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/above-asking-content-marketing-and-real-estate-branding-strategy-for-real-estate-agents-7249210/episodes/how-much-time-should-real-estate-agents-spend-on-social-media/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/above-asking-content-marketing-and-real-estate-branding-strategy-for-real-estate-agents-7249210/how-much-time-should-real-estate-agents-spend-on-social-media.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.