# The Emmy Built on ETH: Emily Yang aka pplpleasr on the Future of Storytelling

Page: https://stenobird.com/podcast/a16z-crypto-show-5434524/the-emmy-built-on-eth-emily-yang-aka-pplpleasr-on-the-future-of-storytelling
Text version: https://stenobird.com/podcast/a16z-crypto-show-5434524/the-emmy-built-on-eth-emily-yang-aka-pplpleasr-on-the-future-of-storytelling.md
Podcast: [a16z crypto show](https://stenobird.com/podcast/a16z-crypto-show-5434524)
Published: 2026-03-13T16:06:04+00:00
Episode link: https://web3-with-a16z.simplecast.com/episodes/the-emmy-built-on-eth-emily-yang-aka-pplpleasr-on-the-future-of-storytelling-zdEWzHqE
Audio file: https://mgln.ai/e/1344/afp-848985-injected.calisto.simplecastaudio.com/bf52be5a-9faf-45fb-9bc3-bb4270ec53d9/episodes/ab0b3b81-9440-4fa1-afb2-087b77b08b9a/audio/128/default.mp3?aid=rss_feed&awCollectionId=bf52be5a-9faf-45fb-9bc3-bb4270ec53d9&awEpisodeId=ab0b3b81-9440-4fa1-afb2-087b77b08b9a&feed=XPOpH7r4
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Duration seconds: 668

## Resource

Emily Yang, aka pplpleasr, joins us to talk about her evolution from artist to Emmy-winning storyteller and the vision behind Shibuya’s “permissionless creativity” model. She shares how White Rabbit became the first crypto-native project to win an Emmy, and how crypto-enabled community participation can open new possibilities for funding, building, and co-creating original IP. We also discuss interactive storytelling, the tension between audience input and artistic vision, and the inspirations that shape Emily’s creative world.

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## Transcript

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