# #554 (Trailer) - Don't Sell to Your Champion. Sell THROUGH Them. (2 Real Emails) Page: https://stenobird.com/podcast/30-minutes-to-president-s-club-no-nonsense-sales-705184/554-trailer-don-t-sell-to-your-champion-sell-through-them-2-real-emails Text version: https://stenobird.com/podcast/30-minutes-to-president-s-club-no-nonsense-sales-705184/554-trailer-don-t-sell-to-your-champion-sell-through-them-2-real-emails.md Podcast: [30 Minutes to President's Club | No-Nonsense Sales](https://stenobird.com/podcast/30-minutes-to-president-s-club-no-nonsense-sales-705184) Published: 2026-03-10T07:00:00+00:00 Episode link: https://pdst.fm/e/traffic.megaphone.fm/THMPC4582765051.mp3 Audio file: https://pdst.fm/e/traffic.megaphone.fm/THMPC4582765051.mp3 Processing state: not_requested JSON: https://stenobird.com/v1/public/podcasts/30-minutes-to-president-s-club-no-nonsense-sales-705184/episodes/554-trailer-don-t-sell-to-your-champion-sell-through-them-2-real-emails Duration seconds: 102 ## Resource Full video HERE' The fastest way to reach the executive who can green-light your deal: write the email they’ll actually read. Nate Nasralla breaks down two real examples of emails you can draft for your champion to forward directly to their boss. Instead of selling to your champion, write the message so they can sell through them. Open with a priority the executive already cares about so the email immediately feels relevant. Use insights from discovery to highlight the tension or bottleneck slowing the team down. Then close with an executive-level ask—getting their take on a decision, tradeoff, or pilot. These Courses Will Get You to President’s Club: ☎️ Cold Call Course: https://bit.ly/4jqQ4w2 📧 Cold Email Course: http://bit.ly/44K6jy3 🔮 Discovery Course: https://bit.ly/4cQYaM8 💰 Exec Selling Course: https://bit.ly/4lCtJh7 👥 Leadership Course: https://bit.ly/4o8KtMT 🛠️ Free Toolkits: http://bit.ly/4nZwvO5 Get More Tactics: Buy Brief & Brilliant here Join our weekly newsletter – https://hubs.li/Q02NJQ8p0 Things you can steal and use today – https://linktr.ee/30mpc_youtube ## Actions - request_transcript: `POST https://stenobird.com/v1/public/podcasts/30-minutes-to-president-s-club-no-nonsense-sales-705184/episodes/554-trailer-don-t-sell-to-your-champion-sell-through-them-2-real-emails/transcription-requests` — Idempotently request low-priority transcript generation for this episode. - read_markdown: `GET https://stenobird.com/podcast/30-minutes-to-president-s-club-no-nonsense-sales-705184/554-trailer-don-t-sell-to-your-champion-sell-through-them-2-real-emails.md` — Read the agent-friendly Markdown representation of this episode resource. A page view does not enqueue transcription. Agents should invoke `request_transcript` explicitly when they need this episode processed. ## Transcript Full transcripts are not published on public pages unless there is a clear rights basis.