# Productization (Again)

Page: https://stenobird.com/podcast/2bobs-with-david-c-baker-and-blair-enns-1019293/productization-again
Text version: https://stenobird.com/podcast/2bobs-with-david-c-baker-and-blair-enns-1019293/productization-again.md
Podcast: [2Bobs—with David C. Baker and Blair Enns](https://stenobird.com/podcast/2bobs-with-david-c-baker-and-blair-enns-1019293)
Published: 2026-07-15T12:03:00+00:00
Episode link: https://www.2bobs.com/podcast/productization-again
Audio file: https://traffic.libsyn.com/secure/2bobs/2Bobs246-Productization-Again.mp3?dest-id=492492
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JSON: https://stenobird.com/v1/public/podcasts/2bobs-with-david-c-baker-and-blair-enns-1019293/episodes/productization-again
Duration seconds: 1410

## Resource

Blair changes his mind on productized services. Again. And AI is the reason. LINKS "The New Age of Consulting" by Blair Enns for winwithoutpitching.com

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## Transcript

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